Search London – Panda, Penguin and Google Authorship

The last Search London event of the year takes place on the 11th of November and we have three speakers talking about:

Panda 4.1, Penguin 3.0 and Google Authorship

The event will take place on:

Date: Tuesday, 11th of November from 7:15pm
Location: Doggetts Coat and Badge, 1 Blackfriars Bridge, SE1 9UD

Please register for your ticket on Eventbrite.

Night Time London

I am pleased to say Forward3D are sponsoring the event.  They are a multilingual search and display marketing agency, specialising in the retail and travel markets. With a head office in London and offices in New York, Shanghai and Seoul, Forward3D has grown to a 250 strong global team of digital marketing analysts in 2014.

 

1)  Organise Your Content Marketing for Business Impact

Our first speaker is Jack Norell.  Jack will dive into the customer journey and ensure your brand gains lifetime customers through content.  It must be incredibly engaging but also highly visible to support business objectives through every step of the conversion funnel.

Get 2015 started with a clear framework for your creative content and communicating the benefits with clients and business stakeholders.

2) How to Remove Bad Links and Build Authorship

Jo Turnbull and Ehsan Khodarahmi will be conducting a joint presentation.

Jo, the host of Search London shares her experience on removing links. Penguin 3.0 means more sites that have engaged in black hat or shady link building may be affected by this update.
Ehsan has been working in social media and digital PR since 2006. He is a keen blogger and has over 40 published articles. He will be sharing his experience of how to build up authorship despite Google authorship being removed.

Look forward to seeing you at the next Search London event on the 11th of November

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