I have to say I am very impressed the way Google keeps modifying its branding.
This past week it was Wallace and Gromit’s 20th birthday and google had a team party image of them. It has also been Sesame Street’s 40th birthday and the rest of the week has seen images of different sesame characters on google’s home page. My favourite is the one with Elmo as below.
Sesame Street was set up in 1969 by the Children’s Television Workshop (CTW) aimed to help all kids especially those that were from poor neighbourhoods to learn and prepare for school. The use of television for educational purposes had not been a proven tool before this time and Sesame street was ahead of its time promoting values we take for granted now. Some of these values were that everyone is created equal, accepting people from different racial backgrounds and not making assumptions based on gender. The show integrated muppets and people from different racial groups.
According to reuters to celebrate its 40th anniversary, Michelle Obama will appear on Sesame Street on November 10th. This will probably be the episode shown in the US and will be aired in the UK after.