I am really pleased Majestic is the Gold Sponsor of Search London’s 5th Birthday Party. Majestic has been involved with Search London from the start. They sponsored the bar at our SEO at The Heart of Google event back in March 2013. Below is a photo from the event of Dixon Jones and I nearly 3 years ago now.
Dixon has worked at the forefront of search marketing since 1999, since he set up the UK based search marketing consultancy, Receptional. During that time, Dixon has been a consistent presenter on the search conference circuit all over the world and has helped clients in all sectors – including national papers and international search engines themselves to understand their own search strategy. His consulting clients come from a wide variety of difficult sectors, from travel to gambling.
So what has changed in the past few years? From a marketing perspective, Majestic have really made a conscious effort to target and help their users in Europe; (so they’ve certainly expanded their marketing strategy) from what it was 2 years ago.
They have tried to improve what they were already doing, (so Site Explorer and Topical Trust Flow which updates daily and provides over 800 topics)
Business Pages – they released these just over a year ago now but they allow users to create business profiles which combine with both Geotargeting of visitors and the rankings from gamification. This allows non-customers of Majestic to find local and current experts simply by visiting the business pages URL. Great for lead generation
Finding Twitter influencers. Last year Majestic built an app so that Android users can use Majestic from within Twitter. This lets user’s see how influential every Twitter user is and in what context, without relying on Klout scores or easy to manipulate numbers such as follower counts. Users can move Twitter profiles into Majestic buckets at the touch of a button for later analysis too.
Come and meet Nicola and Dixon and find out some of Majestic’s new features. RSVP on meet have changed and developed over the past few years and how RSVP on meetup.com/