If you work in digital and online marketing or this is an area you would like to get into, I recommend you visit the “free” trade shows in London.
Yesterday and today, the Online Marketing Show is on at Kensingston Oympia. It is free to enter if you register online www.onlinemarketingshow.co.uk
With over 50 exhibitors, free workshop arenas and pay per click advice centre, this is one show not to be missed.
I recommend going to the free workshops. There was a very interesting workshop on Twitter yesterday by Immediate Future. They discussed the hype of Twitter and how everyone is getting onthe bandwagon but not always to great effect. Some companies are not thinking about their Twitter strategy and so are appearing confused and sending mixed signals.
The show is a great place to meet people in the digital marketing market. There were a number of different media agencies, market research companies, print and promotional organisations. So if you are looking for a new agency to work with, you can meet people in person instead of trawling through the internet.